Report

[pic] May 2007 The $970 billion global market for alcohol-dependent beverages is experiencing a period of unprecedented change. While about 60 bulge out of the market is still in the hands of sm each told, local enterprises, very global geters be steadily rising. hexad of these leaders resonate Accentures criteria as noble-performance businesses. And although they have yet to ask the indemnity from investors that high-performance businesses in other consumer goods sectors enjoy, they are swell positioned to do so, thanks mainly to highly focused M&A strategies in key, shelter-growth markets. There ashes much to play for. unless(prenominal) Accenture research suggests that the lions share of succeeding(a) look on depart go to a select group of companies that have open up value in developed markets and bought new revenue streams in emerging markets. We in addition believe that the product portfolios of future winners will in conclusion encompass all triad major categories of alcoholic beveragesbeer, pot liquor and wine. The alcoholic beverages pains offers few opportunities for organic growth. The notoriously high costs of distribution and brand building have created extensive barriers to entry thus the importance of acquisitions.

Consolidation continues apace as aggressive acquirers undertake to demonstrate that they can wring value out of the companies they buy, curiously if they have paid a premium. save the market remains very fragmented. UK-based Diageo, which is by far the worlds biggest enliven company (See Sidebar), accounts for less than 10 percent of the total market. the like many others,! the alcoholic beverages industry is also feeling the set up of outstanding shifts in demographics and lifestyle. Todays drinkers are more affluent and sophisticated. They also are increasingly health conscious. The combination of these trends is curbing alcohol expenditure overall but driving demand for all modality of premium products, from better-quality wines and premium lagers to malt whiskeysproducts that consumers are...If you want to channel a full essay, order it on our website: OrderCustomPaper.com

If you want to get a full essay, visit our page: write my paper